Website Grader Freebie Step 1 of 8 12% Name First Last Website Do you LOVE your site?When you open your site, does it feel like you?(Required) Yes! It is 100% me. It is not quite me 🙁 No! Are you embarrassed or excited to share your website link with potential clients?(Required) Excited! A bit embarrassed. Does it make your business process run more smoothly?(Required) Yes! No, not really. Do you have automations set up to assist with your repetitive processes?(Required) Yes, my site has a lot of automations that make it easier for me to run my business. I have a simple contact form and I usually reach out manually after receiving an inquiry to schedule a follow up meeting. No. I don't have any automations. (like call scheduling, custom forms, etc)Is updating your site a time suck?(Required) Yes - I hate needing to update my site because it always takes longer than I thought it would. No, it's not that bad. No, but I never update it anyway. Does it convert?Do you get a steady flow of leads from your site?(Required) Yes No If yes, are those leads your ideal clients? Most of the time. No, a lot are tire kickers or lower budget. No, I get a ton of spam! Can you easily test out new ideas and layouts to see what converts better?(Required) Yes - and I do split test ideas often. Maybe, but I am not sure how to do that. No, I cannot really make new things on my site to test. The raw dataTest your loading speed with Google: https://pagespeed.web.dev/(Required) 90-100 75-89 60-74 45-59 below 45 Do you have access to site analytics?(Required)(ie: Google Analytics, Search Console, etc.) Yes, I look at my reports regularly and use the data to make marketing decisions. Yes, but I rarely look at them. No, I don't have access to any data about my users. Are you tracking specific events on your site or just page views and visitors? Yes, I have goals set up to track the most important conversion events. No, but that sounds like magic! Check your mobile friendliness: https://search.google.com/test/mobile-friendly(Required) Yes - it passed! No - it is not. Is your site protected by an SSL certificate?(Required)(Is there a little lock icon next to your URL in the browser?) Yes! I see the lock icon! No, there is not. HompageGo to your homepage on a desktop or laptop computerLook at the logo on your site.(Required) I can read and understand what it is and is isnt taking up more than 20% of the space. Some parts are too small to read. My logo takes up a lot of vertical space at the top of the page. I do not have a logo on my site. Can a user tell what you offer from the first 5 seconds?(Required) Yes, my messaging is very clear. No, they need to dig into the site to really see what I do Does your main headline talk about your customer or you?(Required) My main heading is a "we" or "I" statement. My main heading is a "you" statement I do not have messaging in my main heading area Do you have one clear call to action?(Required) Yes, I use the same link in multiple locations to direct users to the next step I want them to take. Yes, but I only list it once. No, I have several that take them places with no clear goal. I have no idea! Do you have a clear goal established for this page?(Required) Yes! I have a mapped out process of how I'd like users to navigate through my site. Yes, but it is a very basic "contact me" goal. No, I just have all my information on my site. Is there any dated content displayed on your homepage older than 2 months?(Required) No, I don't have a blog or any time stamped data on my site. No, I have a blog but the dates are not listed and the content is evergreen. Yes, I have blog posts or simlar content that has old dates listed. (like a blog that has not been updated) DesignDoes your current site still align with your brand?(Required) Yes No What pops up when you share your URL on social media? Check here: https://developers.facebook.com/tools/debug(Required) A custom image that entices a user to click through to my site. My logo image blown up to fit the space Some random image pulled from the page that does't really make sense How does your site look on a phone?(Required) It looks good! Easy to navigate and the information stacks in a way that makes sense I have to pinch to zoom in and read the content. Seems like an after thought. There are headings that split oddly or images that seem way too big or small. Specific UsesDo you run Google or Facebook ads?(Required) Yes I have before No, never Do you have landing pages set up for each campaign? Yes, I create a page with a specific goal that aligns with the ad copy and target audience that I chose. No, they go to my homepage Are you collecting data to suppot your campaign and make real time adjustments? Yes, I keep a close eye on my campaign and split test different copy and layout options. Yes, I look at the data but only after a campaign is finished. No, I don't really know how. Where do you list your services/products?(Required) All on one services/products page I have a services page that links to seperate pages for each service in more detail. Do you have a portfolio of past work and results on your website?(Required) Yes, I share the pain point and goals of the project, how we solved their problem and include pictures and words from the client Yes, I share images and a small description I share only the names of businesses I have worked with I do not have a portfolio/past work area on my site. Do you include testimonials from your clients?(Required) Yes! I have a few video testimonials and/or in depth case studies on my site. Yes, I have a few listed out in text on my site. Yes, I pull in reviews from Google or Facebook to display on my site No, I don't have any testimonials on my site Contact PageIs it easy to contact you?(Required) Yes No Is your email address listed on this page?(Required) Yes No, only a contact form that sends a message to my email address Δ
